His first coffee table book on Hema Malini was published in 2005. He worked as a film journalist for almost two decades with various publications like The Asian Age, Stardust, Mumbai Mirror, Midday, ABP Publications and web portals. He worked as Vice President with Pritish Nandy Communications for almost four years. Later he headed Stardust film magazine as Editor-In-Chief. Currently, he working on his television show for Zee TV.