The Indian E-commerce market is expected to grow from US$ 46.2 billion as of 2020 to US$ 111.40 billion by 2025.
E-commerce has revolutionalised the consumer experience. From making shopping convenient, price sensitive and hassle-free, it has reached consumers in remote places as well.
And in something of a cascading effect, Ecommerce has enabled Micro, Small, and Medium Enterprises (MSMEs) to widen their market reach, create more jobs, and boost revenue; a trend that is expected to continue. Read on to find out how the Indian e-commerce marketplace impacts sellers and consumers both